Sebastopol, CA

Pretty. Dirty. Sustainable.

Chica Bloom Farm is a small sustainable flower farm in Sebastopol,  CA. We grow over 60 varieties of cut flowers for unique bouquets for wholsale and the occasional wedding or special event. We specialize in a “farm-chic” design style that is based on seasonal varieties that grow well in our coastal Sonoma County area. We believe that growing these beautiful plants should help the soil, water, air, people and critters instead of hurt them. For this reason, our farming practices never include chemicals or pesticides that are harmful to the environment or ourselves.

Ariana - Chica BloomAriana Reguzzoni (right) co-founded Chica Bloom Farm in 2012 with Lisa Murgatroyd of First Light Farm. She is an organic farmer and journalist and regularly contributes to the Press Democrat Newspaper, Made Local Magazine and is currently an Associate Producer on the documentary, “Worlds of Ursula K. Le Guin.”   Before this, Ariana worked on several farms in Sonoma and Marin Counties, including Petaluma Bounty and Wild Blue Farm in Tomales, as well as for PBS Television, Current TV and independent production companies. She has a master’s degree in journalism from UC Berkeley and a certificate in Ecological Horticulture from UC Santa Cruz.  In her free time, Ariana loves to hike, dance and discover more ways to combine all her passions.  She lives in Sonoma County with her partner Arthur, their son, and their kitty Leo.


A Bit of Our History
Ariana and Lisa in 2012
Chica Bloom Farm was founded in the Spring of 2012 by Ariana Reguzzoni and Lisa Murgatroyd. Setting out with the vision and dedication to grow a beautiful flower garden. They were joined by two other talented flower farmers and designers, Daniele Allion Strawn and Betany Coffland and the business quickly blossomed into a special event, CSA, and floral design business.
Chica Bloom helped launch Daniele and Betany to start their own businesses and you can now find them at Jolee Blooms in Occidental at Chloris Floral in Petaluma, respectively.
Lisa continues to grow flowers in Petaluma for her family’s farm First Light, where they are available at the farm store and are as U-Pick flowers from late June through October.
Chica Bloom has been built and nourished by a wonderful group of Farm girls and we’re excited to see where the next adventure takes us!
Daniele, Betany, and Ariana in the Spring of 2014

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